International communities were not only watching their countries fight for the cup, but were witnessing a South Africa that continued to emerge as a competitive 21st-century economy, the consultancy said in a paper entitled "2010 Fifa World Cup, a turning point for South Africa".
"South Africa is reaping the rewards of hosting the cup - namely infrastructure improvements, an economic boost, and increased national self-esteem," it said.
South Africa had been described as a mix of the developed and developing world, said Deloitte Southern Africa public sector industry leader Lwazi Bam.
SA has begun reaping rewards of staging World Cup, says Deloitte
June 21, 2010