Zimbabwe Sets Sights on South Africa's 2020 Olympics Bid

Officials in Zimbabwe look at the prospective bid from South Africa to host the 2020 Olympics as another opportunity to cash in on its neighbor's international attention -- an opportunity some say the country didn't take advantage of during the 2010 World Cup.

Zimbabwe – which is in an ideal geographical position to benefit from South Africa’s hosting of the Olympic Games – failed to capitalise on the just ended World Cup in a development that saw the country losing out on the financial benefits that result in being directly associated with football’s premier event.

Critics say Zimbabwe government failed to aggressively market the country’s tourist attractions like the Victoria Falls and Great Zimbabwe Ruins and that this resulted in very little people visiting the country during the tournament.

SA Olympic bid may benefit Zimbabwe
The Zimbabwean
July 16, 2010