Vancouver to use 2010 Olympics to Build Connections, Boost Reputation

Vancouver is preparing to play host not only to the 2010 Winter Olympics, but also the the international cadre of mayors, officials and royalty that are expected to come to town for the games. The city is hoping to use the games to build tighter bonds with other cities and officials, and are thinking of the Olympics as an opportunity to improve the city's global reputation.

Come Games-time, visitors will include sports and IOC bigwigs, international mayors, 25 heads of government and state and 10 royalty.

Playing host to so many guests “offers the City of Vancouver a unique opportunity to enhance and strengthen the City’s global reputation,” according to a report from outgoing Olympic services general manager Dave Rudberg.

No doubt, local elected representatives will have their hands full. Each day of the Olympics, Vancouver’s mayor and council could host or attend as many as two luncheons, fourteen courtesy calls, five evening receptions, six competitions and three after-dinner events such as visits to medal ceremonies.

Source:
Vancouver’s ‘global reputation’ rests on 2010 Games plan
The Tyee
March 24, 2009